Corporate Videos are the perfect way to capture and present the essence of your company to your clients in an interesting format
One Marketing trend that is predicted for 2018 is the rise in Video Marketing. Proven to be the most compelling form of content to users and increase attention and leads dramatically, it’s not a solution that your business should be ignoring.
Success comes with informative and exciting content and with numbers such as 40% of users engage more with Videos in comparison to plain text, and it’s said that Websites with Video Content are 40x more ‘shareable’ – Video Marketing really does seem like the perfect place to start.
Some people associate Corporate Videos as cliche and ‘cheesy’ – which was essentially true in the 80’s and 90’s. Nowadays, Video Marketing is being brought back with a more modern twist. If you find the correct marketing agency, Video Marketing can be a sophisticated, professional way of presenting information to your potential customers, whilst being entertaining due to the engaging and refreshing format. With so many people immersed in their phones and social media these days, posting clips on social platforms and your website is actually proven to be more effective than broadcasting your advert on TV.
We recently produced a series of memorable and effective Corporate Videos for Auto Logistics Specialists Robinsons Auto Logsitics that focused on their range of services and expertise. They wanted a professional collection of footage that was commentated by a scripted voice over, explaining the background info to the footage that was being shown. In these videos we incorporated impressive clips and drone shots of their large premises to really emphasise and showcase the impressive features that would not have been done justice in plain images.
Watch their corporate video and see how we can make your content engaging.
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